Privacy Policy

Mid Atlantic Beauty

Privacy Policy

Last modified: April 8th, 2026

 

Introduction

Mid Atlantic Beauty (“Company”, “we”, or “us”) is committed to protecting your privacy. This policy explains how we collect, use, maintain, protect, and disclose information when you visit our website midatlanticbeauty.com (the “Website”) or interact with our services.

This policy covers information collected:

  • On or through the Website.
  • In email, text, or other electronic communications between you and the Website.
  • When you interact with our advertising or applications on third-party sites that link to this policy.

This policy does not apply to information collected offline, on other websites we operate, or by third parties (including our affiliates) unless those third-party services explicitly link to this policy.

Please read this policy carefully. If you do not agree with our practices, do not use the Website. By accessing or using the Website, you consent to this privacy policy. We may update this policy at any time. Your continued use after changes constitutes acceptance of the revised policy.

Children Under the Age of 16

Our website is not directed at children under 16. We do not knowingly collect personal information from anyone under 16. If you are under 16, please do not provide any information on or through the Website. If we discover we have collected personal information from a child under 16 without verified parental consent, we will delete it promptly.

If you believe we may have information about a child under 16, please contact us at marketing@midatlanticbeauty.com.

Residents of certain states may have additional rights if under 13, 16, or 18 years of age. See the State Privacy Rights section for details.

Information We Collect About You and How We Collect It

We collect several categories of information, including:

  • Personal information (such as name, postal address, email address, and telephone number) that can identify you.
  • Information that does not identify you individually.
  • Technical information about your internet connection, device, and how you use the Website.

We collect this information:

  • Directly from you when you provide it.
  • Automatically as you navigate the Website (through cookies, web beacons, and similar technologies).
  • From third parties, such as business partners.

Information You Provide to Us

This may include details you enter on forms, information from correspondence (including email), survey responses, transaction records (including payment details), and search queries on the Website.

Automatic Data Collection

As you browse, we may automatically collect usage data, IP addresses, browser type, operating system, and interaction patterns. This helps us improve the Website, personalize your experience, analyze trends, and deliver relevant content.

We may also engage in behavioral tracking across sites. To learn more about opting out of behavioral tracking or how we respond to browser signals, email marketing@midatlanticbeauty.com.

Third-Party Use of Cookies and Tracking Technologies

Third parties (such as advertisers and content providers) may use cookies, web beacons, or other technologies to collect information about your activities. We do not control their practices. For questions about specific ads, contact the provider directly.

How We Use Your Information

We use the information we collect to:

  • Operate and improve the Website.
  • Provide products, services, and information you request.
  • Process transactions and fulfill orders.
  • Communicate with you about your account, orders, or changes to our services.
  • Support interactive features.
  • Deliver targeted advertising (where permitted);
  • Comply with legal obligations.
  • For any other purpose with your consent.

We may also use your contact information to send promotional messages about our products or services. You may opt out of promotional emails at any time by contacting marketing@midatlanticbeauty.com.

Disclosure of Your Information

We may share aggregated or non-identifying information without restriction.

Personal information may be disclosed:

  • To our subsidiaries and affiliates.
  • To service providers and contractors who assist our operations.
  • In connection with a business transfer (merger, sale of assets, etc.);
  • To third parties for marketing if you have not opted out.
  • To comply with legal requirements, court orders, or government requests.
  • To protect the rights, safety, or property of Mid Atlantic Beauty, our customers, or others.

Categories of personal information that may be disclosed include identifiers, commercial information, payment data, internet activity, geolocation data, and customer support records.

Choices About How We Use and Disclose Your Information

You have several options to control your information:

  • Cookies and Tracking: Adjust your browser settings to block or alert you about cookies. Note that blocking cookies may limit site functionality.
  • Promotional Communications: opt out by emailing marketing@midatlanticbeauty.com.
  • Third-Party Advertising: opt out of sharing for promotional purposes by emailing marketing@midatlanticbeauty.com.
  • Targeted Advertising: opt out by emailing marketing@midatlanticbeauty.com.

You may also use industry tools such as the Network Advertising Initiative (NAI) opt-out page.

Changes to Our Privacy Policy

We will post any updates to this policy on this page. Material changes will also be noted on the Website homepage. The “Last modified” date at the top indicates the most recent revision. Please review the policy periodically.

Contact Information

For questions or comments about this privacy policy, contact us at: marketing@midatlanticbeauty.com

To register a complaint, please also use marketing@midatlanticbeauty.com.